Save the Date: Social Networks for Busy Professionals

Mark your calendars for Tuesday, September 29, 2009 in the morning. I’ll be presenting my new seminar, Social Networks for Busy Professionals. The seminar is presented along with the Philadelphia Business Journal and will be held at Bowman & Company in Voorhees, New Jersey. More details are on the way so stay tuned…

Quick Tutorial: Make Your Facebook Page Update Twitter

Facebook recently released a new feature that allows Facebook Pages (not profiles) post updates directly to Twitter. So if you have a page on Facebook and a Twitter account, watch the 2 minute video below for a quick demonstration. [youtube:http://www.youtube.com/watch?v=CHwgoZ1RgPA] Here are the basic steps: Sign into Twitter in one tab or window of your browser. Sign into Facebook in…

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Drinking from the Fire Hydrant

Social networks can devour your day before you realize it. I’ve heard from some people that they need to, “catch up on all of the Facebook posts,” or “read all of the latest tweets on Twitter.” No wonder they feel overwhelmed. Here are two quick tips to make this simpler. Don’t Try to Drink from the Fire Hydrant Whether it…

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Automating Your Status, Or Not.

A common question I hear is, “How do I make Twitter update Facebook, or vice versa?” My short answer: don’t do it. If is not that you can’t, but the two are for different purposes, at least in my view. Consider Lifestreaming Lifestreaming from Wikipedia: Lifestreaming is the practice of collecting an online user’s disjointed online presence in one central…

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Note to LinkedIn: Stop trying to be like Facebook

Over the last few months, Facebook has seriously exploded in popularity. Meanwhile, LinkedIn keeps chugging along. But something I’ve noticed about LinkedIn is that they are “borrowing” a bit too much from Facebook. And I’m finding myself using it less because of that. Don’t get me wrong, I’m a huge fan of LinkedIn and I consider it the best business…

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My Seven Songs

Think of seven songs that had a profound effect on you and how they changed your life or the way you looked at it. Each song has a story, so be sure to tell it. Perhaps the song helps you identify a particular time, place, or person. For my seven songs, I decided to put them in chronological order according…

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We Should Be Sword Fighters!

Jumping on the latest social media trend is about as absurd as a law firm declaring, “We should be sword fighters!” Just because you can join Facebook or Twitter, doesn’t mean that it is appropriate for your business. Instead of the typical bandwagon approach, take two steps back and gain some perspective. Who are your customers? What are the conversations…

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The CEO Technology Generation Gap

I hear or see this every day. Business owners know their businesses and customers. They roll their eyes at Twitter and Facebook. But something has shifted over the last 10 years. The customer demographic is more technologically savvy than the business owner demographic. So how do you tell someone who has brilliantly run a business for 30 years that online…

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